Jitterbugs inc

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+1.250 710 4508

We're not just a childcare-we're a movement of magic

We're not just a childcare-we're a movement of magicWe're not just a childcare-we're a movement of magicWe're not just a childcare-we're a movement of magic

We have been VOTED #1 BEST CHILDCARE SERVICES in the Cowichan Valley!  We are buzzing with excitement!!

+1.250 710 4508

We're not just a childcare-we're a movement of magic

We're not just a childcare-we're a movement of magicWe're not just a childcare-we're a movement of magicWe're not just a childcare-we're a movement of magic

We have been VOTED #1 BEST CHILDCARE SERVICES in the Cowichan Valley!  We are buzzing with excitement!!

Welcome to Jitterbugs inc

🌼 Our Story

Jitterbugs began in 2004 in Cowichan Bay with a simple dream — to create a space where children could learn through play, explore with curiosity, and feel deeply connected to nature. What started as a small family childcare quickly grew into a thriving community of families and educators dedicated to nurturing growth and imagination.

By 2015, Jitterbugs opened a purpose-built center in Cobble Hill, thoughtfully designed to inspire wonder, creativity, and meaningful connections to the natural world. In 2023, Jitterbugs proudly expanded again, adding new preschool and school-age programs while continuing to host community events, educational workshops, and family gatherings that strengthen the heart of our community.

Led by founder Shelly Knock, Jitterbugs has evolved into more than a childcare — it’s a movement in early learning that mentors educators, empowers families, and creates environments where every child can flourish. Grounded in quality, care, and connection, Jitterbugs continues to shape the next generation of learners through curiosity, creativity, and love.  

The Jitterbugs song

🎶 🐝  “The Jitterbugs Song”

Get ready to feel the buzz! 🎵

Welcome to Jitterbugs Child Care, where curiosity, connection, and creativity come alive through music, laughter, and play.

“The Jitterbugs Song” celebrates the spirit of discovery that fills every classroom — a place where children learn through movement, rhythm, and imagination.

🌼🐝

🎧 Learn more about our winning childcare methods:

👉 www.jitterbugschildcare.ca

📍 Cobble Hill, BC


About Jitterbugs inc

The Jitterbugs Way.

🌎 The Story of Jazzy and the Jitterbugs: Where Hearts Grow and Futures Begin

Jitterbugs began with a simple but powerful belief — that every child deserves to learn in a place that feels like home, where curiosity is nurtured, imagination is celebrated, and the joy of discovery is woven into each day.

From our roots in Cowichan Bay to our vibrant home in Cobble Hill, JitterbugsChildcare.ca has become more than a childcare center — it’s a living, breathing community of children, educators, and families learning and growing together. Each classroom is a world of wonder, designed to invite exploration through art, sensory play, science, music, movement, and nature. Here, play is not just play — it’s the foundation for lifelong learning.

But Jitterbugs’ story doesn’t end within our walls.

Through Jitterbugs.ca, we’re sharing our philosophy and practice with the world — creating opportunities for future educators to be inspired by the power of play, families to rediscover the magic of connection, and communities to build spaces where learning is alive and love leads the way.

Jitterbugs stands for something greater:
✨ A movement that believes education begins with empathy.
🌱 A commitment to raising confident, capable children through meaningful environments.
🌍 A vision to connect educators and families across communities — and across the globe — in the shared mission of nurturing hearts and minds.

Every song sung, every block stacked, every story read at Jitterbugs is part of something much larger — a ripple of change spreading from one small center to classrooms, communities, and countries around the world.

Because at Jitterbugs, we don’t just teach children —
we’re growing a world where learning begins with love.

Miss Beesley our Mascot

Our mascot Miss Beesley

At 🐝 Meet Miss Beesley – The Heart of the Jitterbugs Movement

🐝 The Story of Ms. Beesley

Meet Ms. Beesley, the gentle guardian of Jitterbugs — a bright, golden honey bee who believes that every child carries a spark of magic inside.

Each morning, she buzzes through the classrooms, her wings shimmering with kindness and curiosity. With every flutter, she spreads her Learning Dust — tiny bursts of joy, wonder, and courage that help children explore, imagine, and grow.

Ms. Beesley loves to watch little hands create, build, paint, and discover. She knows that through play, children learn about the world, about others, and about themselves. When kindness is shared, her heart glows; when curiosity blooms, her wings shine brighter.

As the day ends, she hums softly from her cozy hive and whispers,

“When you play, you learn. When you care, you grow. And together, we make our hive shine.”

That’s the spirit of Ms. Beesley — and the heart of the Jitterbugs Movement: learning through love, laughter, and the magic of play. 🌼Born from creativity, purpose, and a touch of entrepreneurial spirit, Miss Beesley began her journey as a symbol of innovation during a Dragons’ Den audition — representing strength, sweetness, and the power to rise above cravings.

Today, she’s found her new hive at Jitterbugs Child Care Inc., becoming the proud mascot of our movement and expansion.

Miss Beesley embodies everything Jitterbugs stands for — curiosity, community, and growth. Her vibrant wings represent imagination and freedom of learning, while her confident stance reminds us that education is about more than academics — it’s about empowerment, creativity, and heart.

As Jitterbugs expands into new programs, educator training, and family support initiatives, Miss Beesley leads the way as a visual symbol of positive change and transformation. She reminds families and educators alike that when we nurture children with love and intention, the entire community flourishes.

✨ From inspiring young learners to guiding new educators, Miss Beesley is more than a mascot — 

"she’s the face of the Jitterbugs movement: bold, bright, and buzzing with purpose."

Shelly knock 


Featured Products

Building Legacies with Jitterbugs Child Care.

✨ Building Childcare Legacies ✨

For over 20 years, I’ve built and grown a thriving childcare business rooted in purpose, care, and community — and now, I’m ready to help you do the same.

Through one-on-one and group coaching sessions, I teach childcare facilitators how to create sustainable, government-funded childcare programs that can last for generations to come.

It’s time to design impactful environments where children and staff thrive together — where leadership, love, and legacy meet.

👩‍🏫 Ready to start your journey?

Let’s build the future of childcare — one centre, one leader, one vision at a time.

 “How to Build a Funded Childcare Business That Lasts for Generations”

Building your business like a slide rule:

If you’re ready to start your own childcare business — or scale the one you already have — let’s connect.

👩‍🏫 1:1 and group coaching now available

📩 DM me “LEGACY” for details

'Shelly Knock" Chief Educational Director of "The Jitterbugs Movement" 

#ChildcareCoach #ChildcareBusiness #EarlyChildhoodEducation #ECELeaders #ChildcareTraining #WomenInBusiness #LegacyBuilding #ChildcareSuccess #ChildcareMentor #CoachingForEducators #ECEProfessionals #EmpowerEducators #GovernmentFunding #LeadershipInChildcare

Contact Us

Are you ready to get started?

If you have questions about the opportunities available in our programs, feel free to send us a message. We will get back to you as soon as possible.

Jitterbugs inc

3495 Empress Avenue, Cobble Hill, BC, Canada

+1.250 710 4508

Hours

Open today

07:30 a.m. – 05:00 p.m.

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